TikTok advertising is now outperforming all other social media platforms. Here are the four top reasons why ad revenue is increasing on TikTok and decreasing on other social media platforms.
A new consumer study by Scorpion reveals Gen Z and Millennials are more willing to spend now and say they are better off financially than Gen X and Baby Boomers.
Disguise Inc., the world leader in costume design and manufacturing, partnered with Snap Inc. to launch an AR shopping experience on Snapchat for Halloween costumes.
Dynata's Global Consumer Trends survey reveals that 53% of people are struggling to afford basic needs and 67% have reduced spending to combat inflation.
 New Horizon Media study highlights five categories and 12 emerging subcultures that brands should tap into in order to meaningfully reach Gen Z consumers.
Customers are quick to flee slow-to-innovate brands with lagging commerce experiences according to 2022 Commerce Innovation Report, a new global survey from commercetools.
Consumers are ready to move beyond gaming experiences in the metaverse and see value in immersive interactions, such as socializing and job trainings, according to a new survey from KPMG.
The latest research report released by Cassandra, Big Village's insights and strategy group that studies trendsetting young consumers, unveils key findings as it concerns the future of education, particularly how the Gen Z and Gen Alpha learning experiences continue to seismically shift.
Powered by AI, Zyler is set to transform the way we shop for clothes. Shoppers can now see themselves in hundreds of outfits. Just a photo & sizing info is needed!
Retail had the second highest rate of ransomware attacks last year of all sectors surveyed after the media, leisure, and entertainment industry. This is...
New Research from impact.com shows a shifting power dynamic that puts influencers at the center of the brand-consumer relationship, as consumers become more annoyed with traditional marketing and advertising channels.
According to a new Consumer Trends Report by Gravy Analytics, consumers are now prioritizing entertainment, leisure, and travel experiences over material goods.Â
The global e-commerce market in 2021 was valued at US$14.30 trillion and is likely to reach US$52.06 trillion by 2027. In the past few years, sales via e-commerce platforms have been increasing very rapidly. E-commerce has evolved dramatically throughout the years.
Near's "New World of Consumer Behavior: Restaurants 2022" report shows how consumer behavior has shifted post-pandemic, and how restaurants can evolve.
Ada Mall Loyalty Program now includes discounts for airline tickets, city bicycle rentals, tickets to pools, and many other services from its external partners.Â
Ada Mall in Belgrade has become the first shopping center ever to install beehives o its green roof in order to encourage local production of organic honey.
Emplate, the leading shopping center digital marketing platform in Europe, gives us the three essential customer insights shopping centers need to succeed in 2022.Â
Consumers globally are preparing to hunker down for a long financial squeeze, as the increasing cost of living and geopolitical uncertainties push them to seek financial control amid low economic confidence, according to the latest EY Future Consumer Index.
Technology and being digitally native plays a large role in how Generation Alpha sees themselves and the world around them. In fact, 55% of 7-12 year olds use social media.
A new research report from Cassandra reveals how young people are consuming food, how they are consuming culinary content online, and how, when, why, and what they are cooking.
People want brands to make them smile and laugh, but business leaders fear using humor in customer interactions according to a new research report from Oracle Fusion Cloud Customer Experience and Gretchen Rubin, bestselling author, and podcaster.
Leading marketing agencies, MRM and Mavrck, released a new study where they surveyed a vast network of influencers to learn more about content creators' perspectives on shoppable live streaming.
Pinterest announced that it has signed a definitive agreement to acquire THE YES, an AI-powered shopping platform for fashion that enables users to shop a personalized feed based on the user's active input on brand, style, and size.
According to Global Artificial Intelligence in Retail Market Report 2022, by 2025, e-commerce sales are expected to reach $7.3 trillion, which will drive the AI in retail market value to $36,462.5 million by 2030.
Retail Week’s Stores Week 2022 event has started gathering the top worldwide retailers to speak about their retail investments, strategies, and how they see the future of stores.
After a year of great progress and increasing demand for customer experiences and digital marketing in shopping centres worldwide, Emplate has raised a second growth investment from family-owned investment company and existing investor, HEARTLAND
Twitter is testing out a new feature that allows users to sell products through their tweets. The "commerce feature," which is currently available to only select partners, allows users to build an online storefront within their profile.
Goodscast has launched a new mobile app allowing anyone to buy and sell goods using video. This means sellers can now quickly capture and show off items in hundreds of different angles in a matter of seconds, making the decision to purchase easier and safer for buyers.
Brand Finance, the world's leading brand valuation consultancy firm, released a new report listing out the most valuable and fastest-growing brands in the world.
Emplate, a Scandinavian software company, is helping shopping centers go digital with customizable mobile apps that support loyalty programs and much more.
Check out the all-in-one shopping app that offers users personal interaction with in-store sales staff and allows retailers to cater to millions of online shoppers worldwide.
New study "Consumers want it all," reveals rising consumer preferences for sustainability and shopping journeys splintered across multiple digital, physical, and mobile touchpoints.