Saturday, May 4, 2024
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Market Trends

TikTok Advertising: 4 Reasons why it will Explode in 2023!

TikTok advertising is now outperforming all other social media platforms. Here are the four top reasons why ad revenue is increasing on TikTok and decreasing on other social media platforms.

How Phygital Experiences are Transforming the Retail Market?

Dopple presents five ways the phygital transformation has and is taking shape across all business verticals in the retail industry.

Consumer Study: Who is Spending the Most during Inflation?

A new consumer study by Scorpion reveals Gen Z and Millennials are more willing to spend now and say they are better off financially than Gen X and Baby Boomers.

New Research: Do Gen Z’s Care about the Metaverse?

New research from Cassandra reveals that 7 in 10 Gen Z's are interested in the Metaverse and how it will impact their future.

Snapchat Launches a Halloween AR Shopping Experience

Disguise Inc., the world leader in costume design and manufacturing, partnered with Snap Inc. to launch an AR shopping experience on Snapchat for Halloween costumes.

Dynata Releases New Global Consumer Trends Report for 2022

Dynata's Global Consumer Trends survey reveals that 53% of people are struggling to afford basic needs and 67% have reduced spending to combat inflation.

Marketing to Gen Z: Subcultures are the New Demographics

 New Horizon Media study highlights five categories and 12 emerging subcultures that brands should tap into in order to meaningfully reach Gen Z consumers.

New Report: Customer Loyalty Drops When Brands Don’t Innovate

Customers are quick to flee slow-to-innovate brands with lagging commerce experiences according to 2022 Commerce Innovation Report, a new global survey from commercetools.

SURVEY: Gen Z Wants More Apps to Include Interactive Live Video

YouTube, TikTok, Facebook, and Instagram are leading the pack but Gen Z still believes interactive live video is underused.

What is the Real Opportunity of the Metaverse?

Consumers are ready to move beyond gaming experiences in the metaverse and see value in immersive interactions, such as socializing and job trainings, according to a new survey from KPMG.

How do Gen Z and Gen Alpha Learn?

The latest research report released by Cassandra, Big Village's insights and strategy group that studies trendsetting young consumers, unveils key findings as it concerns the future of education, particularly how the Gen Z and Gen Alpha learning experiences continue to seismically shift.

Introducing Zyler – Smart & Realistic Virtual Clothing Try-On

Powered by AI, Zyler is set to transform the way we shop for clothes. Shoppers can now see themselves in hundreds of outfits. Just a photo & sizing info is needed!

Retail Industry 2nd Most Targeted Industry by Cyber-Attacks

Retail had the second highest rate of ransomware attacks last year of all sectors surveyed after the media, leisure, and entertainment industry. This is...

TOP-5 Retail Trends that Every Retailer Should Follow

According to IBA Group, here are the top 5 retail trends now that can help retailers attract consumer attention and increase sales.

New Research Report Shows Influencer Marketing is Dominating

New Research from impact.com shows a shifting power dynamic that puts influencers at the center of the brand-consumer relationship, as consumers become more annoyed with traditional marketing and advertising channels.

Experiences are the New Drivers for Foot Traffic not Material Goods!

According to a new Consumer Trends Report by Gravy Analytics, consumers are now prioritizing entertainment, leisure, and travel experiences over material goods. 

Global E-Commerce Market to Reach $55.6 Trillion by 2027

The global e-commerce market in 2021 was valued at US$14.30 trillion and is likely to reach US$52.06 trillion by 2027. In the past few years, sales via e-commerce platforms have been increasing very rapidly. E-commerce has evolved dramatically throughout the years.

New Study: How to Keep Consumer Attention Online?

New global research study by Yahoo, OMD and Amplified Intelligence, reveals how to attract and keep consumer attention online. 

New World of Consumer Behaviour in Restaurants 2022 Report

Near's "New World of Consumer Behavior: Restaurants 2022" report shows how consumer behavior has shifted post-pandemic, and how restaurants can evolve.

Pacsun Partners with the First Ever Virtual Influencer, Miquela

Fashion retailer Pacsun continues to grow its digital presence by collaborating with the first known virtual influencer, Miquela.

ADA Mall Introduces Loyalty Program Innovations

Ada Mall Loyalty Program now includes discounts for airline tickets, city bicycle rentals, tickets to pools, and many other services from its external partners. 

The First Shopping Mall to Install Beehives on its Roof

Ada Mall in Belgrade has become the first shopping center ever to install beehives o its green roof in order to encourage local production of organic honey.

Three Essential Customer Insights Every Shopping Mall Needs in 2022

Emplate, the leading shopping center digital marketing platform in Europe, gives us the three essential customer insights shopping centers need to succeed in 2022. 

EY Reports Consumers Worldwide are Decreasing their Spending

Consumers globally are preparing to hunker down for a long financial squeeze, as the increasing cost of living and geopolitical uncertainties push them to seek financial control amid low economic confidence, according to the latest EY Future Consumer Index.

The Values and Identity of Generation Alpha

Technology and being digitally native plays a large role in how Generation Alpha sees themselves and the world around them. In fact, 55% of 7-12 year olds use social media.

Experts Predict What is Next for the Global Luxury Industry

The Luxury Institute conducted a survey to predict which luxury goods and services will be affected the most by the recession,

Majority of Gen Z Believe What They Eat Defines Their Identity

A new research report from Cassandra reveals how young people are consuming food, how they are consuming culinary content online, and how, when, why, and what they are cooking.

Global Study on How Brands Can Make People Happy Again

People want brands to make them smile and laugh, but business leaders fear using humor in customer interactions according to a new research report from Oracle Fusion Cloud Customer Experience and Gretchen Rubin, bestselling author, and podcaster.

Creator Insights on Live Shopping Research Report

Leading marketing agencies, MRM and Mavrck, released a new study where they surveyed a vast network of influencers to learn more about content creators' perspectives on shoppable live streaming.

Pinterest to Aquire THE YES to Become an AI Driven Shopping Platform

Pinterest announced that it has signed a definitive agreement to acquire THE YES, an AI-powered shopping platform for fashion that enables users to shop a personalized feed based on the user's active input on brand, style, and size.

Global AI in Retail Market Report 2022

According to Global Artificial Intelligence in Retail Market Report 2022, by 2025, e-commerce sales are expected to reach $7.3 trillion, which will drive the AI in retail market value to $36,462.5 million by 2030.

The Most Popular Fashion and Footwear Brands for Gen Z!

New L.E.K. Consulting Survey shows us the most popular apparel and footwear brands for Gen Z men and women.

Second Hand Fashion is the New Big Thing in Retail!

Global luxury fashion retailers are adding "resell" buttons to their online stores to help their customers sell their past purchased items! 

Mastercard Launching Pay with Face: how will this change the way we shop?

Mastercard is launching this year globally a new technology that will let shoppers make payments with just their face or hand.
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YouTube Jumps into the Livestream Shopping Space!

We have a new big player in the online retail arena, as Youtube Launches its Livestream Shopping Features.

Retail Week Presents Five Future Store Trends

Retail Week’s Stores Week 2022 event has started gathering the top worldwide retailers to speak about their retail investments, strategies, and how they see the future of stores.

Slovenia Ranks as the World’s Most Crypto-Friendly Country

According to Fast Private Jet global research study, Slovenia has the most venues where cryptocurrencies are accepted as a payment method.

Men Want to Shop and Game at the Same Time

5WPR released a new Consumer Culture Report revealing over half of the men surveyed enjoy seeing their favorite brands on gaming platforms.

The Body Shop Expanding its Global Refill Program

The Body Shop is continuing with its refill station program in order to help the global plastic waste crises.
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Emplate Mall Engagement Platform Raises New Growth Investment

After a year of great progress and increasing demand for customer experiences and digital marketing in shopping centres worldwide, Emplate has raised a second growth investment from family-owned investment company and existing investor, HEARTLAND

Twitter Tests Shops Feature to Grow E commerce

Twitter is testing out a new feature that allows users to sell products through their tweets. The "commerce feature," which is currently available to only select partners, allows users to build an online storefront within their profile.

Goodscast Launches New Video Shopping Marketplace on the App Store

Goodscast has launched a new mobile app allowing anyone to buy and sell goods using video. This means sellers can now quickly capture and show off items in hundreds of different angles in a matter of seconds, making the decision to purchase easier and safer for buyers.

Which Countries are Introducing Central Bank Digital Currencies?

Are we heading towards a cashless society as almost 100 countries are actively evaluating central bank digital currencies (CBDCs)?

Russia-Ukraine Conflict Causing Global E-commerce Disruptions

Due to Western sanctions, a wave of e-commerce companies are suspending their operations in Russia and causing global retail disruptions. 

The World’s Top 10 Most Valuable Brands in 2022

Brand Finance, the world's leading brand valuation consultancy firm, released a new report listing out the most valuable and fastest-growing brands in the world.
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How to Create a Shopping Center App in 2022!

Emplate, a Scandinavian software company, is helping shopping centers go digital with customizable mobile apps that support loyalty programs and much more.

Open4Sale App Offering a Live, Interactive Video Shopping Experience

Check out the all-in-one shopping app that offers users personal interaction with in-store sales staff and allows retailers to cater to millions of online shoppers worldwide.

Get Visitors Addicted to your Mall!

Learn how successful shopping centers are using loyalty programs and gifts to increase traffic and sales. 

IBM Study Reveals Consumers’ want Sustainability and Hybrid Shopping

New study "Consumers want it all," reveals rising consumer preferences for sustainability and shopping journeys splintered across multiple digital, physical, and mobile touchpoints.

Treasure Data Survey Reveals Best Retail Strategies for 2022

New Treasure Data Survey outlines what will be the major consumer trends in 2022 and what strategies brands need to implement this year for success.
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