Monday, April 21, 2025
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HomeMarket Trends

Market Trends

News and studies on the latest international retail market trends, including updates on technological innovations and new marketing strategies.

Market Trends

How Brands Can Reduce Returns and Refunds in 2025

A new survey from Akeneo provides critical insights into consumer return behavior and offers actionable advice on reducing refunds to boost profitability.
Market Trends

3 Key Changes in Influencer Marketing in 2025

A new study highlights three key changes in influencer marketing, urging brands to rethink their social media strategies.
Market Trends

Winning Over Millennials in 2025: Lessons from Dove

Global beauty giant Dove kicks off 2025 with a powerful marketing campaign to win over millennial shoppers.
Market Trends

Best Social Media Platforms for Retailers in 2025

New survey by GoDaddy found consumers are shopping on social media often, but maybe not on the platforms you would expect.
Market Trends

How to Use Secret Code Marketing to Drive More Visitors to Your Mall

Secret code marketing—a strategy that uses exclusive passwords or access codes—can turn shopping centers into must-visit destinations.
Market Trends

The One Service Shopping Centers Are Missing to Attract Gen Z

Sneaker cleaning services are the missing piece for shopping centers looking to attract Gen Z, and here is why. 
Market Trends

Best Social Platforms to Attract Gen Z and Millennials in 2025

Gen Z and Millennials remain the most influential consumer groups in 2025, and choosing the right social platforms can make or break your marketing strategy.
Market Trends

What Shopping Centers Can Learn from Paddington Visit at Westfield London

Westfield London’s Paddington Bear statue shows how shopping centers can create simple events to attract visitors, strengthen community ties, and boost partnerships.
Market Trends

Gen Z Trusts Influencers More Than Friends, Says GoDaddy

GoDaddy’s survey of 1,000 U.S. consumers will make you rethink how you should advertise to Gen Z and Millennials.
Market Trends

6 Reasons to Transform Food Courts to Food Halls

Here are six reasons why shopping centers should transition from food courts to food halls to enhance their performance.
Market Trends

Pay with Your Eye: Mastercard Expands Eye Scan Payments in Europe

Mastercard has started expanding its Biometric Checkout Program in Europe by launching an eye scan payment system in Poland.  
Market Trends

9 Key Global Trends Shaping Consumer Behavior in 2024 & Beyond

Nine key trends are reshaping global consumer behavior in 2024, offering a glimpse into how people will shop in the future.
Market Trends

Why is the European Grocery Market Thriving Despite Inflation?

According to Savills' European Grocery Market 2024 report, the future remains bright for grocery retailers despite the challenges of inflation.
Market Trends

Why Healthy Food is Now the Key to Shopping Center Success?

It’s time for shopping centers to rethink their food offerings as Gen Z and Millennials are prioritizing healthy eating despite the ongoing cost-of-living crisis.
Market Trends

How to Transform a Shopping Center into a Community Hub with Guided Tours

Here is why and how shopping centers can capitalize on the growing trend of guided tours to engage the community while increasing foot traffic and revenue.
Market Trends

How Wealthy Millennials Earn, Spend, and Invest

A new survey reveals how affluent millennials earn, spend, and invest their money in the USA, helping us understand their preferences.
Market Trends

New Research: Consumers Want More Travel & Experiences

New research by 5WPR reveals a significant increase in consumer spending on travel and experiences in 2024.
Market Trends

New Research: Gen Z Prefers In-Store Shopping Not Online!

A new research study reveals that Gen Z leads in in-store fashion shopping, challenging online retail trends.
Market Trends

SURVEY: Consumers Want More Live Interactive Shopping Events

A new survey by Agora reveals that 61% of consumers under 55 express interest in live shopping experiences.
Market Trends

Consumer Trends in 2024: A Shift Towards Health & Wellness

In recent years, Electronics & Technology dominated consumer splurges, but a new study by 5WPR reveals a significant shift.
Market Trends

5 Tips to Increase Real Estate Sales in 2024

Here are five useful tips for real estate leasing and sales managers to help them boost their performance using the latest technology.
Market Trends

4 Big Changes to TikTok You Should Know About in 2024

Here are the 4 major TikTok changes that will help you market and sell products to a potential audience of 2 billion.
Market Trends

Klarna Consumer Trend Report: What did People Buy in 2023?

Klarna released its annual trend report revealing what products sold the most online across Europe and the USA, showing interesting 2023 consumer trends.
Market Trends

How Quizzes Can Boost Gift Sales During the Holidays

82% of Millenials and Gen Z consumers approve of the idea of using a Quiz to find gifts for their parents and loved ones. 
Market Trends

Why Small Retailers are Losing Customers & How to Stop It?

Small retailers are losing potential customers because they lack the convenience Gen Z and Millennials expect, according to new research by GoDaddy.
Market Trends

Top 5 Reasons Why Shoppers Abandon Online Carts

A new survey by Commercetools and YouGov reveals the five reasons why consumers abandon online shopping carts.
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