Friday, June 14, 2024

Tag: Livestreaming

SURVEY: Consumers Want More Live Interactive Shopping Events

A new survey by Agora reveals that 61% of consumers under 55 express interest in live shopping experiences.

Influencer Marketing Trends 2023 by Mintel Research

Influencer marketing trends in 2023 are explored in Mintel's new research report, highlighting the importance of generational preferences, platform dynamics, and creative adaptation.

Sune: A New Livestream Shopping App for Gen Z

Sune a new livestream shopping app has been released to redefine how younger generations discover products from remarkable brands through a personalized video feed.

lululemon Launching a New Innovative Fitness Platform

lululemon athletica inc., an international retailer of sports apparel, today unveiled lululemon Studio, a new app that provides live stream fitness classes, an online community, products and more.

SURVEY: Gen Z Wants More Apps to Include Interactive Live Video

YouTube, TikTok, Facebook, and Instagram are leading the pack but Gen Z still believes interactive live video is underused.

Creator Insights on Live Shopping Research Report

Leading marketing agencies, MRM and Mavrck, released a new study where they surveyed a vast network of influencers to learn more about content creators' perspectives on shoppable live streaming.

Open4Sale App Offering a Live, Interactive Video Shopping Experience

Check out the all-in-one shopping app that offers users personal interaction with in-store sales staff and allows retailers to cater to millions of online shoppers worldwide.

Shopping Centers should Start Livestreaming Now!

Shopping Centers are Livestreaming in order to keep sales going in their stores during the pandemic. Here are the reasons why all shopping centers should jump into this new trend.  

Shopping Center Opens a Space for “TikTokers” to Create Videos

Mill Gate Shopping Center in the UK opened an innovative space for 'TikTokers' to record and share videos from the mall. 

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