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KIK Textillien Opening Four New Stores in Southeast Europe

KIK Textillien, the German fashion, and home goods retailer, will be opening four new stores this December in Slovenia and Croatia.

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The new stores in Croatia will be located in Split, within Mall of Split and in the town Plitvice. With these two new openings, KIK will have 86 stores in Croatia comprising 52.000 sqm of retail space in total.

In Slovenia, new stores will open in Metlika and Lešće, bringing the brand’s retail network in the country to a total of 61 stores, comprising 41.000 sqm.

The company announced they have achieved their goals in 2021 and plan to continue to expand their retail chain next year. KIK expands in retail units from 650 to 1.000 sqm on high streets, in shopping centers, and in retail parks.

Achieving Sustainability

In the past year, KIK has continued to strengthen its goals towards sustainability. The company wants to compete in the world retail market not only with its affordable prices but also through its initiatives to protect the environment.

Some of the changes they started implementing even since 2015, include removing plastic bags in their stores, upgrading to energy-saving LED lighting, as well as implementing more efficient lithium-ion batteries at their logistics centers.

KIK INTERNATIONAL PRESENCE

Established in 1994, KIK is today positioned as one of the top ten textile suppliers in the German retail sector. The company’s retail network spans across Germany, Austria, the Czech Republic, Poland, Hungary, Croatia, Holland, Slovenia, Slovakia, Italy, and Romania, employing over 25,000 people.

Despite growing competition from low-cost fashion retailers, KIK has managed to achieve sustainable growth over the years due to its attractive merchandise mix and excellent customer service.

The chain offers good quality, affordable clothing essentials ranging from shirts, trousers, skirts, and underwear. Besides clothing, which accounts for approximately 70 percent of the assortment, its offering also encompasses stationery, gifts, toys, and home textiles, mainly catering to women in the 25 to 55 age group.

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Nevena Kostic
Nevena Kostichttp://www.retailsee.com
Nevena Kostic is a retail real estate expert that worked as a retail consultant since 2006, leasing out shopping centers and helping out international retailers expand in the SEE region. In 2013 she founded retailsee.com, with an aim to promote real estate projects and retail companies to the international business real estate community.
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