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BEO Shopping Center Celebrates its First Birthday

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BEO Shopping Center in Belgrade will be celebrating its first anniversary from the 25th of June until the 4th of July.

The celebration will include up to 70% discounts at stores, gift cards worth up to 3.000 RSD, BEO branded gift merchandise, a maze installment with laser obstacles, and many other surprises.

On the 25th of June, every visitor who shares the same birthday with BEO shopping center will receive a gift voucher worth 3.000 RSD and during the weekend that follows all visitors will be able to enjoy discounts at stores. The list of discounts is listed HERE. 

During the period from the 28th of June until the 4th of July for each purchase visitors will be rewarded as follows:

• Over 3,000 RSD, customers will receive a gift card worth 1,000 RSD;
• Over 6,000 RSD, customers will receive a gift card worth 2,000 RSD;
• Over 10,000 RSD, customers will receive a gift card worth 3,000 RSD;

But that’s not all! For every purchase of over 6,000 and 10,000 RSD, customers will have the opportunity to receive specially designed BEO merchandise, such as phone chargers, towels, notebooks, bags, or thermos.

The BEO birthday party will provide visitors with lots of entertainment, good shopping, and a positive atmosphere. Come and be a part of the happiest birthday celebration – because WHEN BEO CELEBRATES, EVERYONE IS REWARDED!


BEO Shopping Center is a development by MPC Properties in Belgrade, Serbia. It opened in 2020 and was an investment that exceeded 110 million EUR.

The Center covers an area of over 130,000 m2 and it offers approx. 130 global and regional brands. The mall has 3 floors, a garage with over 1,200 parking spaces as well as 13 restaurants.

In 2021 the mall received two prestigious International Property Awards in the “Best Retail Architecture” and “Best Retail Interior” categories.

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