Mall of Split is updating its tenant mix to create a retail experience that feels truly distinct in the region.

In today’s retail market, the worst thing people can say about a shopping center is that it “looks like every other mall.”

Same stores. Same layout. Same atmosphere.

That’s why Mall of Split in Croatia is taking a more intentional approach.

Its latest tenant additions reflect what modern consumers actually want — more variety, more personality, and more reasons to choose this mall over the others.

1. Leon Barbershop – First Barbershop in the Mall

Mall of Split has enhanced its service offering with the opening of Leon Barbershop, the center’s first dedicated men’s grooming space.

With a team of 12 international hairstylists, Leon offers haircuts, beard care, hair treatments, and facial services — all within a modern, relaxed interior.

The opening reflects growing demand for personal care in shopping centers and contributes to a more complete, everyday service that builds loyalty.

2. Verbum Bookstore – A Cultural and Lifestyle Anchor

Croatian publisher and bookseller Verbum has opened a 152 m² bookstore on the ground floor at Jadran Square.

While best known for Christian literature, the store also features books on psychology, wellness, cooking, self-help, and children’s topics. It also offers herbal products and devotional gifts, catering to a growing audience interested in personal development, spirituality, and mindful living.

With three well-known bookshops offering a diverse range of books across various genres — including classics, history, and foreign literature — Mall of Split has become a recognized bookselling destination, making it a haven for travel enthusiasts and those interested in diverse cultures.

3. Belodore – A Niche Perfumery with Mediterranean Appeal

Belodore has opened a 108 m² boutique offering a refined selection of over 50 niche fragrance brands.

These are not typically found in standard beauty chains, making the store a destination for those seeking something original.

The interior, inspired by Mediterranean aesthetics, adds to the sense of escape and luxury. For tourists, especially, it’s an opportunity to take home a scent that’s local in feeling, but global in quality.

Belodore enhances the mall’s premium beauty cluster, adding a layer of authenticity and uniqueness to the overall shopping experience.

In addition, Mall of Split has enhanced its beauty sector by opening two new niche perfumeries with an exclusive selection of brands, making it a recognizable beauty destination.

4. Pavlinović Jewellery – Local Heritage in the Luxury Segment

Pavlinović Jewellery, established in 1980, brings decades of craftsmanship and trust to its new boutique at Jadran Square.

The brand is rooted in local tradition but delivers the standards of a modern luxury experience. It offers carefully selected diamond, brilliant, and gold pieces, with personalised services that reflect the family-run nature of the business.

For visitors, especially those seeking meaningful or high-quality gifts, it offers something different — authentic local luxury with heritage behind it.

5. Shareno Concept Store – Curated Design in a Compact Format

Shareno, a Zagreb-based brand, has opened its third Croatian location at Mall of Split, occupying a compact 49 m² space.

The store offers a carefully chosen mix of design-forward accessories and lifestyle items from Europe and the USA. For shoppers looking for thoughtful gifts or practical items with style, Shareno is a refreshing alternative to mass-market retail.

Its small format creates an intimate, discovery-driven atmosphere, bringing a personal, design-focused edge to the mall’s tenant mix.

6. Cvjećarna Anda – A Trusted Local Brand Grows with the Mall

Cvjećarna Anda, a long-standing family-run florist, has relocated to a larger 125 m² space at Marjan Square.

Known for its creative floral arrangements and warm, personal service, Anda has built a loyal customer base over the years.

The expanded store now includes a wider selection of flowers, indoor plants, and home décor items.

It offers visitors more than just a transaction — it creates a moment, a mood, and a personal connection.

Key Takeaway: It is Good to Be Different!

With these six new stores, Mall of Split isn’t just adding variety — it’s creating a retail mix that feels different.

The focus is clear: offer more local value, more personal experiences, and concepts that visitors won’t find everywhere else.

That’s how a shopping center becomes a place people remember — and choose to return to.

Check out the full offer of Mall of Split at: mallofsplit.hr