Designer Outlet Croatia, a joint venture between IKEA Centres and Mutschler Outlet Holding AG, will celebrate its grand opening on the 7th of June 2018.
The new premium outlet will be located next to the IKEA department store in Zagreb’s municipality of Rugavica. The opening ceremony will start at 17h and will include special discounts ranging from 30 to 70% in more than 100 fashion and lifestyle stores.
Before the opening, Designer Outlet Croatia will unveil its tenant mix on its official webpage. According to the center’s press release, the majority of the brands will offer women’s, men’s and children’s fashion ranging from clothing, footwear, accessories, sports goods and outdoor equipment.
Visitors will also enjoy a diverse entertainment program, including a free live concert from the famous Croatian pop star, Severina. The Center has also prepared a competition for its VIP club members, who stand a chance to win a walk-in-closet with clothing worth 30,000 HRK, a 7-day Mediterranean cruise, gift vouchers and other valuable prizes.
Spreading over 15,000 sqm, the new complex has a unique architecture inspired by Croatia’s regions. It features stores made from stone resembling traditional Dalmatian architecture, as well as a replica of the City Tower in Dubrovnik. Visitors will also be able to experience the cobblestone streets of historical Dalmatia, ‘wonder around’ Zagreb’s Old Town and enjoy attractive views of the capital’s colorful store facades.
Designer Outlet Croatia will be situated along the A2/E71 Highway, with a daily traffic of approximately 50,000 vehicles. The location is connected with Serbia and Eastern Croatia via the A3 motorway. The A4 motorway, which goes north to Hungary, connects the Center with the city of Varaždin, one of the most important tourist destinations in Croatia. The complex is located 20 minutes from Zagreb airport and just 30 minutes’ drive from the city center.
Designer Outlet Croatia has a primary catchment area of 1,4 million inhabitants, while 5,5 million people live within a 120 minute drive of the outlet. In addition to a diverse tenant mix, the outlet will also offer 2,500 free parking spaces.
The project will be managed by the Austrian consultancy company ROS Retail Outlet Shopping, one of Europe’s leading managers of outlet centers.
About the investors:
IKEA Centers is part of IKEA Group. IKEA has more than 40 years of experience in the development of successful shopping centers. The company operates 45 projects in 15 countries, attracting more than 460 million visitors every year. Currently, its projects encompass 7,000 stores with 1,600 stores.
By 2025, IKEA aims to expand its portfolio to more than 70 locations.
Mutschler Outlet Holding AG, with headquarters in Ulm and Zurich, conducts the development of high-quality commercial properties in Germany, Switzerland and the United States. The company’s services encompass all stages of project development - from land acquisition and planning to obtaining construction permits and financing.
Mutschler Group is known for its Wallis shopping center in Switzerland, which spreads over 10,000 sqm, as well as its retail park in Wurzburg consisting of 20,000 sqm. Currently, its retail real estate portfolio also includes Designer Outlet Soltau, City Outlet Geislingen, Designer Outlet Algarve and Designer Outlet Croatia.
Mutschler Group also develops projects in the United States, mainly in Texas, Portland and Oregon.
About ROS RETAIL OUTLET SHOPPING
ROS Retail Outlet Shopping, headquartered in Vienna with subsidiaries in Rome and Paris, is an independent retail real estate consultancy company specialized in the management of Designer Outlets and other innovative retail concepts in Central Europe.
The founders of ROS, Thomas Reichenauer and Gerhard Graf, are industry experts with more than 20 years of experience in the European outlet market. The portfolio of ROS Retail Outlet Shopping includes the following outlet projects: Designer Outlet Soltau, Designer Outlet Algarve, Designer Outlet Warszawa, Designer Outlet Gdansk, Designer Outlet Sosnowiec, Shopinn Brugnato 5Terre Outlet Village, Premier Outlet Budapest, City Outlet Geislingen, Designer Outlet Croatia, Designer Outlet Zaragoza, City Outlet Wuppertal, Fashion Outlet Kraków and City Outlets Paris.